Work With Me - Mac Hasley
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HEY!

are you a(n)…

…Entrepreneur who’s building a thing—and needs some help blowing. that. thing. up.

…Big-hearted brand that cares about more than just the bottom line (but, to be fair, still cares about the bottom line).

…Savvy marketer or agency with a growth problem you’ve been scratching your head over for a while.

…SME with ambitious goals, that’s looking to “get it done right,” instead of just “get it done” this time around?

…Agency or Contractor who nails marketing milestones for their clients, but can’t make the time to rock their own brand?

Then we’re probably a good fit.

 

How can I help you?

Hold up…

why should I work with you anyways?

“Best find ever and worth every penny. She’s a game changer.”
Laura Morgan
Pledge the Pink

 *

 

 

Project Based Work

Set your Marketing Wheels in Motion with a Quick-Turnaround Project

I have years of hands-on experience with…

  • Website Copy

 

  • Sales Pages/Landing pages

 

  • Sales Emails

 

  • Radio Spots

 

  • Email drips
  • Facebook Ad Copy/Management

 

  • Google Ad Copy/Management

 

  • LinkedIn Copy Ad/Management

 

  • Brand Voice Development

 

  • Pillar Pages/Power Pages
  • Lead Gen Content

 

  • SEO Blog Writing

 

  • Job Descriptions

 

  • Quora Responses

 

  • Social Media Marketing

Pricing Estimates for Short, One-off, Projects.

 

Landing Pages:

$700-$1500

Turnaround time: ~1 work week

 

Email Sequences:

$150-$300 per email

Turnaround time: ~1 work week

 

Content (~1500 words):

$250-$350

Turnaround time: ~2 work week

 *

 

Campaign Based Work

Jumpstart A New Campaign With Project Bundles.

Some of my best work has been “full-funnel”—or retainer based. It allows me to really get to know your brand, refine how I “talk” for it, and optimize for what works as I go.

 

Here are some “bundles” I’ve completed in the past. They save me research/on-boarding time—and save you $$$ and email back-and-forth.

  • Brand Foundations

  • Talk in a way that makes your target market hear you, distinguish yourself from your competitors, and standardize your voice.

    • Brand Voice Guide 
    • Content rewrites, content mapping, “pre-publish checklist”
    • Home + About Page writes
    • Onboarding Email Drip

    Turnaround: 2-3 weeks.

    Pricing: $3000-$4000

     

    (See an example brand voice guide)

  • Minimum Viable Funnel

  • Attract the right folks into your funnel—and nurture them towards a purchase.

    • Landing page
    • Thank You Page
    • Nurture email drip
    • Reporting + Recommendations

    Turnaround:1-2 weeks

    Pricing: $1250-$2000

     

    (See some full-funnel work).

  • Paid Ads Funnel

  • Target your market with an offer they can’t resist—and be an (actually) welcome presence in their inbox, until they’re ready to purchase.

    • Ad (Facebook, Linkedin, Google) copy, design, set up, and optimization. 
    • Landing Page
    • Thank You Page
    • Email Drip
    • Reporting + Recommendations

    Turnaround: 2-4 Weeks

    Pricing: $3000-$5000

     

    (See an ads funnel)

  • Funnel Content

  • Get a lead magnet that could pull you in from miles away. Then have it optimized, synchronized with your outbound efforts, and ready to ship to your target audience.

    • A content piece catered specifically to your audience, and easily valuable enough to email-gate.
    • Landing page
    • Thank You Page

    Turnaround: 2-3 weeks.

    Pricing: $2500-$4000

    (See example long form content)

  • Conversion Content

  • Breathe some life into your inbound or SEO efforts—with content your audience will love (and more importantly—share).

    • Keyword Research and Content Blueprint
    • 3 Long form content pieces (~1500 words)—OR one comprehensive pillar page
    • Content amplification with ads, emails, or other traction channels.

    Turnaround: 2-4 weeks

    Pricing:$3000-$4000

     

    (See an example content campaign).

  • Fixed-Rate Retainers

  • Got a lot to do? Got some time to spend doing it? I offer discounted rates for 3 month, 6 month, and 10 month retainers. 

    Let’s talk a scope and a quote. 

 *

 

Consulting Services

Start Heading in the Right Direction With a Consultation Session

A “do the right thing” kind of business.

(A promise from me to you).

Calls. Edits. Last minute slack messages with a quick (or not so quick) question. My rates include any “fix it, please” or “pick my brain” time.

 

Barring any major campaign changes: your invoice will be identical to your quote.

 

Small business? I get it. Let’s come up with a plan that works for your budget and internal team’s bandwidth.

 

Nonprofit? Your invoice comes with an automatic, no questions asked 25% discount. I also offer some other no-to-low cost services for brands like yours, when I have the bandwidth. You can learn more about that here.

 

Recurring clients? Let’s talk (reduced rate!) retainers.